Our Story
RIFA Creations
was created in February 2025. I wanted to use my brand to shed more light on mental health and depression. The brand focuses on, discarded fabric and old clothes being made new.
Just like a discarded fabric or old pieces of clothing, if you exist you can be made new.
I am hoping that everyone that wears my pieces will be reminded of this.
In addition, we want our pieces to be comfortable and make you feel good when wearing them. Aside from our brand collections we also offer manufacturing of clothing pieces to the corporate world. Schools, Sports Clubs, Businesses etc, can order custom made branded products from us.
Windhoek Fashion Week 2021
The Creator & Founder
I'm Shariefa Jarvis, the founder and creative director of RIFA Creations
The name RIFA, is actually a nickname that I've adapted into an acronym meaning:
Real, Inspirational, Free and Assured
which are the qualities and the feel I want my clients to get from our items and the brand. I did Fashion design online at the university on fashion for 3 years. Launched my first collection and brand 'DaFisch designs at Windhoek Fashion Week in 2021. Did some re-evaluating on what I want myself and my brand to reflect. And now we are here with Rifa Creations.
The Business
Slow Sustainable Fashion
We try as far as possible to use discarded fabrics with all my items and I try to make sure that any access fabric left over doesn't go to waste. Every item is designed and made by me with particular care to detail, for the best quality. Which is also why we only hold limited stock on items produced. Making sure you purchase items that last.
We also do custom items so any item on this site can be customized, or we can create a new item you.
Send us an email.